After an accurate research of the details inside the museum and an extensive research of the artifacts, we developed a logo for the Museum of Anthropology and Ethnology of Florence. The logo reflects the style of many tribal artifacts inside and plays a lot on the colors, chosen after a careful view of the majority tones.
We created the entire Corporate Identity which included the institutional notepaper and poster, merchandising, and the website. The institutional poster, played on the sequence and composition of the various elements of the logo, and we carried this one with the poster for there hypothetical photographic exhibition.
(project 2014)
