Joana Matos's profile

Multi-National United

Multi-National United aka MNU started in 1965 as Henderson Manufacturing, a small textile company in Willard, Missouri. After many years of consistent growth, Henderson Manufacturing opened its first factory outside of the USA in 81. By June of the next year, the company had more than two dozens factories all over the world. That same year, Henderson changed its name to "Multi-National United" when it became a publicly traded company. Ever since, MNU has grown into one of the world biggest companies. 
When the government felt the need to extract all the non-humans and contain them in district 9, it was MNU they trusted the task to. Ever since 2002, more than 500,000 new work posts have been created due to MNU's growth. In spite of the world's declining economy, MNU's stock shares have never been higher.
 
Logo design
Multi-National United is mostly known for its acronym MNU, so using the acronym in certain circumstances to refer to them was a way of easily and rapidly visualizing the logo and all of its components. The logo works with lettering and without it, which means the versatility works specially considering the size of the company. The logo had to work in most mediums since MNU's size asked for it. 
Overall, using some rules, this logo is easily applied and quite economic, not just in terms of colour usage but also in space used since its possible to use only the image. 
My design proposal is inspired by 'Dazzle Patterns'. Seeing as MNU is such a huge corporation, to unite all of its different parts could be a challenge, so with this tactic it's easier to identify the brand and apply it. It's also quite economic since there's no use of colour.
Army
MNU also has a big army so there was the need to create some brand applications in army supplies and vehicles templates. The dazzle patterns are an extension of the brand so whatever the object is, as long as there's that pattern there's no need to apply the logo. 
Multi-National United
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Owner

Multi-National United

Branding created for Multi-National United.

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Creative Fields