The world's most prestigious and astonishing toy store is coming to Italy,
announced by an integrated campaign that concludes with a magical event.
JINGLE
RADIO
OUT OF HOME
SOCIAL
EVENT
RESULTS
AND THEN?
Dopo 6 mesi, un’altra sfida: lanciare il secondo store di Hamleys a Roma.
CREDITS
Agency: Casta Diva Pictures
Chief Marketing Officer & ESG Manager: Francesca Panigutto
Client & Account Director: Ivana Costa
Account Senior: Giulia Pasca
Account Junior: Laura Hartmann
Creative Director: Marco Cantalamessa, Renzo Mati, Hilija Russo
Copywriter: Mafalda Anna Piccolo
Art Director: Elisa Pessina
Photographer and post-production: Martin & Rainone Srl
Jingle production: parcosuoni by Federico Landini