Client: VitaDairy
Agency: The Partners
-
Trung Nguyen Creative Director
Van Nguyen, Nghi Do Art Director
Alice Copywriter
Hoa Nguyen Account Manager
Idea: The film exaggerates a mother's obsession with balancing work and taking care of her child every time the child is sick, especially when taking care of a constantly sick child seems to compete for the mother's full-time job position.
Creative hook: The film uses familiar children's music to emphasize the passing of the days of the week as well as a monthly calendar image to see the overall picture of the schedule of a disheveled mother who is always interrupted from work to take care of the baby.
