The ARA gives a comprehensive overview of our progress over the past year. Our Design, Copy and Project Management teams joined up to create the digital report and launch materials and The Studio worked with colleagues across the charity in a huge cross-org effort.
Our refreshed brand look and feel brought this packed 175-page report to life with punchy copy, engaging infographics, fun illustrations and stunning photography. The report racked up 2.1k views after just 2 weeks, with an excellent engagement rate of 41.1%.
