About Hamsat
is a Saudi breakfast and dinner restaurant that serves
all fried food over high heat.
It also serves breakfast drinks such
as coffee and tea in a delicious, unique, and enjoyable way..
all fried food over high heat.
It also serves breakfast drinks such
as coffee and tea in a delicious, unique, and enjoyable way..
It was our pleasure to work on this project in the spirit of youth,
so we designed the logo, visual identity, illustrations, and brand guide...
in an attractive, creative and unique way in this field in terms
of choosing a distinctive and bold color palette...
and a final visual appearance for the brand that is distinctive and harmonious.
so we designed the logo, visual identity, illustrations, and brand guide...
in an attractive, creative and unique way in this field in terms
of choosing a distinctive and bold color palette...
and a final visual appearance for the brand that is distinctive and harmonious.
Services
Logo Design & Illustrations & Visual Identity
Logo Design & Illustrations & Visual Identity
Packaging & Brand Guideline
Location
Al-Qassim - Saudi Arabia
Al-Qassim - Saudi Arabia
Year
2023
2023
Designed and Art Directed by Ali Attia
Client
Abdelaziz Ibrahim
Abdelaziz Ibrahim
Suliman Ibrahim
Design Insight
In this work, we have done extensive research on the visual forms
of European rural buildings,
so that the artistic orientation reflects a feeling of some nostalgia for the recipient
for the past, and also gives the feeling of clean, rustic, organic food...
a feeling of greenery, sun, and life full of energy and positivity.
of European rural buildings,
so that the artistic orientation reflects a feeling of some nostalgia for the recipient
for the past, and also gives the feeling of clean, rustic, organic food...
a feeling of greenery, sun, and life full of energy and positivity.
We created illustrations and patterns to reflect this and maintained the consistency
of all elements of the visual identity to reflect the goals of the brand strategy.
of all elements of the visual identity to reflect the goals of the brand strategy.
The good choice of colors and extensive research into the composition,
shapes and culture of the European countryside helped us convey
this feeling in a creative, beautiful and unique way.
shapes and culture of the European countryside helped us convey
this feeling in a creative, beautiful and unique way.
Illustrations were a major challenge for us during the design process.
Combining the most prominent products being sold with the environment and the feeling intended to be conveyed to the recipient.
It was a major challenge, but we succeeded.
It was a major challenge, but we succeeded.