Intrea
Branding a Bespoke Jewellery Design Store
Branding a Bespoke Jewellery Design Store
Headed by designer Purva Kothatri, Intrea is a jewellery design brand based in Mumbai that specialises in diamond jewellery. Intrea offers bespoke design services along with a range of refreshing collections. The designs are exclusive, elegant and endearing.
Every diamond is unique. There is an intricate process that goes into polishing a rough crystal to become a precious gem.
The final form is a derivation of the crossection of a rough crystal combined with a suggestive conversion from a ragged unpolished figure to a unique shape. Five such complimenting forms were created that transtlated into the brand's language.
The final form is a derivation of the crossection of a rough crystal combined with a suggestive conversion from a ragged unpolished figure to a unique shape. Five such complimenting forms were created that transtlated into the brand's language.
With Addikt, Mumbai
Corporate Experience
Retail Experience
Wordmark designed by Hooiwan Ling