Old Bird: Where Wisdom Takes Flight
In a bustling world driven by fleeting digital interactions, the Old Bird Reading Club stands as an oasis of intellectual engagement and thoughtful conversation. Nestled in the heart of a quiet neighborhood, this reading club has gained a reputation as a haven for literature enthusiasts, a place where the art of reading and discussing books is cherished like a timeless tradition.
Brand Attributes:
Logo Concept:
The "Old Bird" logo embodies an innovative and profound idea inspired by the parrot, which is distinguished by its ability to speak and imitate sounds accurately. The logo is an interesting representation of the ability of books to speak and transmit knowledge and culture from one generation to another. When we open a book, we hear the sounds of words and ideas as if they are speaking to us, just as a parrot does.
Typography:
Color Palette:
The logo featuring the vibrant trio of blue, orange, and yellow is a harmonious composition of colors that collectively convey a multifaceted message, blending trustworthiness, energy, and optimism. Each of these colors contributes a distinct set of connotations and emotions, creating a dynamic and engaging visual identity for the brand.
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