Ten Fathoms used their expertise in brand strategy and design to not only create a visually appealing and coherent brand identity system but also to tell a compelling story that improved Scawton Kitchens' audience perceptions. This unique brand identity and collateral allowed Scawton Kitchens to effectively communicate their quality, craftsmanship, and commitment to tailor-made kitchen solutions, ultimately enhancing their reputation and attracting the right customers.