All deliverables are made using the Brand Graphics Guide from the Y Brand which is a good practice to maintain a coherent and recognizable brand identity.
Home Page Banner: 1200x400
The photograph depicts diversity through various races, set in vibrant natural surrounding, and also portraying significant human interaction.
Incorporating graphic elements that includes creating patterns with chevron elements and utilizing rounded corners for a softer look.
When it comes to font and logo usage, the Cachet Pro Font is employed. Additionally, the Knockout (white) logo version is utilized due to the dark background of the photograph while also ensuring optimal visibility and alignment to the logo.
IG Feed 1080x1350
Combining the four IG feed grid images will create an image featuring the chevron and triangle graphic element, while also highlighting diversity as a whole
This creative composition unites varied perspectives into a cohesive whole, echoing the design's commitment to inclusivity and unity.
IG Feed Grid Layout: 1080x1080
Story 1080x1920
The Instagram story design features a young girl playing with her friends, promoting diversity and authenticity through an effortlessly natural way.
The design also features the chevron graphic element, which holds the photography that was used. The orange two-color palette within a single color family was also utilized.
FB 1200x630
The Facebook post design portrays an elderly person and a young adult enjoying an activity, capturing a human interaction that features the essence of community and connections.
This imagery also resonates with diversity, highlighting the unity found in people of different age and backgrounds coming together in shared moments of joy.
The design also features the chevron graphic element, which holds the photography that was used.
TW 1600x900
The Twitter post design showcases an adult enthusiastically exercising, surrounded by a diverse group of individuals, all emanating authenticity.
This scene beautifully promotes both diversity and the genuine connections that bind us as humans.
The design also features the chevron graphic element, which holds the photography that was used.
