Room Store is a selective second hand shop from St. Petersburg. Founded by two friends who like to travel around Scandinavia and find cool Swedish brands and American vintage at flea markets.
Initially, the second hand store was located in an ordinary living room, and then grew into a beautiful store in the historical center of the St. Petersburg.
The main concept of the store is to help people find unique things in one place and give an atmosphere of coziness and friendly communication.
The main concept of the store is to help people find unique things in one place and give an atmosphere of coziness and friendly communication.
Once the guys brought toy dinosaurs from Finland, yes, exactly the kind that many people had in their childhood.
The collection of prehistoric lizards gradually filled the store, and it was decided that this was the Room Store's mascot.
The collection of prehistoric lizards gradually filled the store, and it was decided that this was the Room Store's mascot.
Task:
To create a Room Store logo that would reflect the core values of the store, attract the attention of the target audience- people 17-35 years old who love vintage clothes, Scandinavian brands and unusual accents in their image.
The main characteristics of the logo are: concise, smooth, open, friendly and supportive.
