Jiyun Lou's profile

Qihan Biological Mascot Extension Design

Qihan Biology was co founded by pioneers in the field of gene editing in 2017, with world leading high-throughput gene editing technology and receptor compatible modification technology for transplant immunity, committed to innovating cell and organ therapies. The inspiration for the Qihan mascot comes from cells. The figure on the head is a small elf coexisting with the mascot. The anthropomorphic design technique makes IP more vivid and stylish. Wearing is a symbol of the attire style of every laboratory researcher, with the red envelope marked with the word 'letter'. The design of the mascot brings infinite vitality to the enterprise - cute dynamic emoji packs are placed on WeChat, which can be used not only by internal employees but also by the public. It can facilitate faster communication and collaboration between enterprises. The emoticon pack has been flexibly applied to media such as packaging bags, phone cases, and folders, injecting fresh blood into enterprises. In addition to logos, the application of mascots can liven up the atmosphere, increase memory and favorability.

启函生物由基因编辑领域的先驱于2017年共同创立,拥有世界领先的高通量基因编辑技术和移植免疫的受体兼容改造技术,致力于革新细胞和器官治疗。启函吉祥物的灵感来源是细胞。头上的图形是与吉祥物共生的小精灵。拟人化的设计手法让IP更加的生动、有型。穿着是象征每一个实验室科研人员的着装风格,红色信封点题启函的“函”字。吉祥物的设计给企业带来了无限的活力——可爱的动态表情包放在微信上,不仅内部员工可以使用,公众也可以使用。能让企业之间更快熟络和协作。表情包延展灵活应用在了包装袋、手机壳、文件夹等媒介上面,给企业注入了新鲜血液。除了logo之外,吉祥物的应用能够活跃气氛,增加记忆力和好感度。
Qihan Biological Mascot Extension Design
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Qihan Biological Mascot Extension Design

Published: