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AD CAMPAIGN FOR FISHER PRICE
Disclaimer: This project is a classroom assignment done as a part of my master's degree and is not associated with the brand mentioned in the project.
This was a college assignment which I did as my bachelor's project in my fourth year. As I researched I came to know about this brand that makes toys for children and I read about how the company started and about the brand's USP.
CONCEPT: Keeping that in mind I came up with the concept where I wanted the visuals to depict that how a child's imagination during their young age is crucial for their brain development. Fisher-Price has a range of toys that helps then to play pretend of something they aspire to be.
POSTER SIZE: 20x30 inches
TYPEFACE: CF Crayons
I picked this typeface as it suited best with the visuals which have a really playful and childish essense.
Note: I have used the original Logo of the brand
PRESS AD SIZE: 25x33 cm
THANK YOU!
