Carl Graham's profile

OVERFLOW : 3D Animation and Motion Graphics

OVERFLOW: Illustrative Animation for Live Action Stories
The Challenge

YDisciple is an organization dedicated to making the highest quality videos and resources for their customers.

Their production partner, LikableArt had the goal of taking the videos “to the next level” while keeping the production agile as the documentary-style edits changed over time.

Making something beautiful, effective, and steeped in Catholic teaching, all while remaining flexible to production needs was my part of the mission.

Outcome

We created a colorful 3D animated intro sequence to be used on each episode, and a series of quick-turnover illustrative animations for use within each video. 

Scroll through the Process to see the final videos.

Services Rendered
Conceptualization
Design
Animation
Lighting, Texturing, Rendering
Compositing and Color Grading
Illustrative Animation

Deliverables
Title Sequence
2D Animation
Motion Graphics Template (.mogrt) delivery

Collaborators
LikableArt
Cory Heimann - Creative Director
JP Talty - Concept Collaborator
Brian - Editor

Process

Research and Look Development

One of the main goals we had was to establish a visual metaphor that represented the effect of the Sacraments on our lives. We needed to show that connection to God, and the effect of his Grace. An early option was using particles, having them change somehow or interact with scenes from the interviewee’s life.

Color Spread

We eventually settled on the execution of light from the sacraments causing a flow of color to come over everyday objects from each person’s life. The objects would  formally “stay the same” yet come more fully alive—indeed living “in full color” so to speak.

This color change couldn't just “fade-in” though, we needed an interesting way to go about it.
After some experimenting, it was clear that a layered effect that was applied dimensionally could marry a graphic effect to a 3D world.
This was the final color spread effect.

To create this, the color change on each object's material was based on a growing “Vertex Map" triggered by an animated null. The points on the geometry all have a value from 0-1 or Black to White (in the preview below, from Red to Yellow).
This changing gradient is used as a basis for a ramp (Vertex Attribute Node below) that's mapped out into different patterns and colors. The color would be shown as a build-up of different masked layers until the final layer of the full diffuse/albedo layer finished everything off.
Unnecessarily complicated? Perhaps.
The effect was a sort of spectrum of hues that spread before the final color followed. The gradual stacking also reflects the often gradual change that happens in our lives, approaching holiness bit by bit till we're fully alive in Christ.
Final Output

Title Sequence

This was the first place to test and execute on the idea:
Illustrative Animation AKA animated B-roll

We also had to render different objects and scenes to serve as supporting footage for the edit. In the interest of time and with the need for realism, geometry was sourced from various sources online. The job here was mainly texturing and re-texturing, animating, lighting, and “shooting” these in interesting ways before passing the renders onto the editing team.

One scene involved figuring out how to generatively substitute a bunch of different bread (using Adobe's Firefly Beta) on a turn-around I had animated as a base.
Supercut of other illustrative scenes
Editable MOGRT Files

For easy plug-in to the editorial flow and quick updating, MOGRT files of the animated text titles were provided as part of the final delivery
OVERFLOW : 3D Animation and Motion Graphics
Published:

OVERFLOW : 3D Animation and Motion Graphics

Published: