We are extremely proud to show our 3D and 2D designs for the one and only Doritos at the Riyadh season 2022 that came to life beautifully. This project was inspired by a Mexican theme, in fact it took us a plenty of time creatively to reach this great outcome and execution. We wanted to reach the look and feel of Mexico and so we did.
As we know Doritos is well known for the biggest nacho chips in the mena region, we want to create a theme where we enhance the sales and attract people to our first Doritos restaurant, as well as providing our customers with a full on Mexican experience.
our set goal is to create awareness of what our nacho chips can provide, rather than just a snack, hence acknowledging our customers with recipes and dips they can create using Doritos.
our theme should also include distinctive characters, that we can apply easily and for our customers to remember, creating a strong and unforgettable brand image.
