Diageo
advertising campaign and event
I participated in the organization of The ‘One Two Many’ campaign run in universities across the UK as part of Drinkaware.
We created posters, events, a website and thousands of packs of breadsticks were given out, each contained one that was red hot. We placed vinyls on the floors of a drunken student and bendy mirrors in toilets.
The campaign was so successful that one year later it was also run in Ireland.