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Activation / The inside voice

The "Inside Voice" campaign on World Mental Health Day invites individuals experiencing schizophrenia symptoms and their loved ones to a cinema experience. 

By recreating the sounds of schizophrenia with the help of sufferers and scientists and using Noveto technology, it enables loved ones to better understand the daily challenges faced by those with schizophrenia. 

This initiative promotes empathy, reduces stigma, and enhances support networks for individuals with schizophrenia, making it an innovative and timely approach to addressing global mental health issues.


In conclusion, the "Inside Voice" campaign bridges understanding and support for individuals with schizophrenia and their loved ones, fosteringeducation, and a more compassionate society towards mental health.

Direction Artistique : Justine Jeauffroy
Activation / The inside voice
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Activation / The inside voice

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