Sunbs Brand Identity Design

Packaging


OVERVIEW
Sunbs is a dynamic skin care brand that radiates youthful vitality, catering specifically to the Young Generation with an open-minded approach to embracing life to the fullest. The brand offers a liberating product experience that anyone can enjoy without any harsh side effects, placing a strong emphasis on using patented raw materials and natural ingredients. In order to capture the free-spirited essence of the MZ generation, known for expressing their unique personalities, we've developed a brand identity with a minimalist approach to skincare imagery, highlighting product functions and raw materials through a distinctively simple and engaging layout.




BRAND ESSENCE
Sunbs is a skin care brand that makes your youth shine brighter and for Young Generation with a flexible attitude to capture everything. We propose a product experience that anyone can freely use without stimulation, focusing on patented raw materials and natural ingredients.




Sunbs Brand Identity Design Project

Client: LUXI Bio-tech
Year: 2021
Creative Director: Daniel Kim
Business Director: Richard Kim
Strategist: Sunyoung Park
BX Designer: Eunhee Kim

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Sunbs Brand Identity Design
Published:

Sunbs Brand Identity Design

Sunbs is a dynamic skin care brand that radiates youthful vitality, catering specifically to the Young Generation with an open-minded approach to Read More

Published: