Together with Tide brand, we have crafted a social experience to showcase the power
of a white shirt, proving that it can make a significant difference in how people perceive you and how you perceive yourself.
CLIENT | P&G
AGENCY | Leo Burnett
YEAR | 2016
EXECUTIVE CREATIVE DIRECTOR | Jeremy Southern
CREATIVE DIRECTOR | Tang Tuong Du
JUNIOR ART DIRECTOR | Thanh Van Tran
COPYWRITER | Bao Ngoc