The Client
Ava Platt (8th Platt) is the 8th floor of a shopping mall located in Tehran, Iran and it's a cultural hub responsible for holding events and art/cultural projects in variety.
Ava Platt (8th Platt) is the 8th floor of a shopping mall located in Tehran, Iran and it's a cultural hub responsible for holding events and art/cultural projects in variety.
The Project
"Si Dokkan " (Literal Translation: Thirty Shops) was a baazaar including 30 self-employed brands (specially which whom been affected by Corona Pandemic) selling their merchandise in 8th Platt's Space.
The Objective
The main goal of this project was to design a unique yet global design system that could contain all the different brands in accordance to 8th Platt's guidelines, and create a mood of support.
The Solution
We created a minimal, efficient and structural design that could answer to and contain all the needs of the event and the brands which took part in it.
Finally, a color palette was created with black and white: wrapping all the brands differences in a united atmosphere.
Motion Design: Soroush Khazaei
