Bmod Communications is a marketing agency located in Old Montreal that specializes in pharmaceutical advertising.
Context
Work on behalf of Bmod Communications as Graphic Designer, 2006-2007
Contributions
Brochure Layout Production
Handbills & Folder Development
Powerpoint Presentation Design
Powerpoint Presentation Design
Collaborators
Art Directors
Copywriters
Copywriters
Design Team
Project Managers
Project Managers
The Project
Pharmaceutical Campaign Print Ads & Sales Aids
Designing Effective Marketing Materials
My Design Responsibilities
Collaborating closely with copywriters and operating under the guidance of the Art Director, I meticulously crafted an array of sales aids, sample packaging, dynamic displays, illustrative charts, engaging brochures, and various other essential print marketing materials. This collaborative effort ensured cohesive and impactful communication across all promotional channels, effectively resonating with our target audience and achieving desired marketing objectives.
Print Design
Print Brochure
Informing Patients about the Mirena® Birth Control Option
Print Brochure
Informing Patients about the Mirena® Birth Control Option
Under the expert guidance of the Art Director and leveraging branding elements and imagery provided by Bayer Healthcare, I meticulously designed a comprehensive multi-page print brochure dedicated to Mirena®.
This innovative birth control product deserved a detailed presentation, and through strategic layout, compelling visuals, and precise content placement, the brochure effectively communicated the product's benefits, usage guidelines, and safety information to its intended audience. Our collaborative effort ensured that the brochure not only adhered to the brand's guidelines but also resonated with potential users, emphasizing Mirena®'s significance in women's reproductive health.
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Elevating pharmaceutical advertising with Bmod Communications in Old Montreal! 🌟 Collaborating closely with copywriters and guided by the Art Director, I crafted impactful sales aids, sample packaging, displays, brochures, and more. #PharmaceuticalMarketing #BmodCommunications #CreativeCollaboration #HazelBishopGraphics
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🌟 Exciting design journey alert! 🌟 Under the Art Director's keen guidance and with Bayer Healthcare's branding prowess, I crafted a detailed multi-page brochure for Mirena®. Dive into a world where strategic layout meets captivating visuals, articulating Mirena®'s benefits, usage insights, and safety essentials. Proud to collaborate on a piece that not only echoes brand excellence but also highlights Mirena®'s pivotal role in women's reproductive well-being. 📖✨
#DesignExcellence #MirenaAwareness #WomenHealth #HazelBishopGraphics
Print Design
Handbill & Folder
Crafting Marketing Materials for Yasmin®
Handbill & Folder
Crafting Marketing Materials for Yasmin®
In collaboration with the Art Director, I developed bilingual marketing materials tailored for expansive Canadian advertising campaigns. Navigating Canada's stringent pharmaceutical advertising regulations, which are notably more rigorous than those in the U.S., I honed expertise in legal compliance and risk management. This allowed me to adeptly harmonize creativity with regulatory standards, ensuring the preservation of brand identity while meeting all governmental criteria. Together, our team meticulously crafted a print folder and handbill to augment the promotional arsenal for Yasmin®, a prominent product under Bayer Healthcare's portfolio.
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🍁 Crafting bilingual marketing materials for Canadian campaigns posed unique challenges due to stringent pharmaceutical advertising standards. Balancing creativity with legal compliance and risk management, I collaborated with the Art Director to ensure Yasmin® by Bayer Healthcare stood out while adhering to brand and government guidelines. 📜✨ #PharmaMarketing #ComplianceExcellence #HazelBishopGraphics
Print & Powerpoint Design
Powerpoint & Print Newsletter
Designing Marketing Materials for Adalat XL®
Powerpoint & Print Newsletter
Designing Marketing Materials for Adalat XL®
Merging the world of pharmaceuticals with popular culture, I meticulously designed both a PowerPoint presentation and a print newsletter for a conference themed around the renowned television show "Survivor." Embracing the thematic essence, I conceptualized a distinctive logo and curated a visual identity that seamlessly resonated with the dynamic elements of the TV series, ensuring a cohesive and engaging experience for attendees. This creative endeavour effectively bridged entertainment and professional realms, capturing the excitement of "Survivor" while delivering pertinent conference content.
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🔥 Lights, camera, conference! 🎬 Diving into the "Survivor" spirit, I crafted a dynamic PowerPoint and print newsletter for a pharmaceutical conference. Channeling the energy of the hit TV show, I designed a bespoke logo and curated a look that resonated with its iconic theme. Bringing the thrill of Survivor to the pharma world, one slide and newsletter at a time! 🌐🏝️
#SurvivorThemed #PharmaConference #DesignInspiration #HazelBishopGraphics
