This project was a creative exploration of the Chiclets brand. I wanted to create a series of materials that would capture the playful and irreverent spirit of the brand.
The project includes a booklet, brochure, interactive design, and invitation. The booklet features a tongue-in-cheek history of Chiclets, as well as a collection of fun facts and trivia and showcases the different flavors of Chiclets . The brochure
Demonstrates that the product has excellent quality through the slogan. The interactive is a playful and creative way to allow users see ad or the flavours of chiclets through application called artivive. The invitation design allows users to create their own personalized Chiclets packaging and to invite people to an event .
I hope this project shows my ability to create engaging and visually appealing materials that capture the essence of a brand. I am also proud of the way I used interactive design to create a more immersive and interactive experience for users.
The project process began with a lot of research into the Chiclets brand. I wanted to understand the brand's history, its target audience, and its unique personality. Once I had a good understanding of the brand, I began to develop ideas for the different materials.
The project was a challenge, but it was also a lot of fun. I learned a lot about the Chiclets brand, and I also improved my skills in graphic design and interactive design.
the booklet
brochure
the invitation
interactive design
I am very happy with the outcome of the project. I believe that the materials capture the essence of the Chiclets brand, and I am proud of the way I used interactive design to create a more immersive and interactive experience for users.
Thank you for viewing my project!
