Immersing myself in the realm of the agriculture industry, I had the privilege of spearheading a campaign for Kaliber Footwear, introducing their latest shoe designed specifically for farmers. Tasked with capturing the essence of safety, durability, and functionality. 

Rationalle
What makes South Africa great? The mountains, the sea, the sights. The winding roads, the sho’t left. The mega cities, the plaasland dorpies, the grasslands, the urban jungle, the daily grind. Yes, all this and more make South Africa great.

But none of this is what keeps our country going.People. Protectors, builders, creators, constructors, growers, labourers, dreamers, schemers, never-give-up’ers, work-through-the-night’ers. People keep South Africa going. The do’ers who work hard at it, day after day, to make life better. And this work never ends. And it should never end. Because progress relies on the do’ers. We don’t just manufacture work shoes; we manufacture tried and trusted footwear that keeps our do’ers doing. And our country going.
We’re here for people that do the hard jobs, the big jobs, the dirty jobs, the scary jobs.

Work that matters.
With safety footwear that continuously evolves with the do’ers to grow the economy
and build a future that works. So put your Kaliber safety boots on,there is work that matters to do.
Kaliber Agricultural Campaign
Published:

Kaliber Agricultural Campaign

Published: