MENTION® 2023 - BRAND CONCEPT:

Empowering Indian Artists and Labels to Shine on the Global Stage

Brand Message:

Mention® Artist Services is a pioneering music distribution and artist services brand based in India. Our mission is to empower Indian artists and labels by providing them with cutting-edge solutions and a platform to amplify their music globally. We believe that every talented artist deserves recognition and opportunities to share their unique sound with the world.

Key Values:

1. Innovation: We embrace innovation and leverage the latest technologies to provide artists with seamless distribution, marketing, and promotional tools. We constantly strive to stay ahead of the curve in the rapidly evolving music industry.

2. Empowerment: We are passionate about empowering artists to take control of their music careers. We provide them with the necessary tools, resources, and guidance to navigate the complexities of the music industry and make informed decisions.

3. Collaboration: We foster a collaborative environment, encouraging artists, labels, and industry professionals to come together and create meaningful connections. We believe in the power of collaboration to unleash new possibilities and drive artistic growth.

4. Diversity and Inclusivity: We celebrate the rich diversity of Indian music and embrace artists from all genres, languages, and backgrounds. We are committed to promoting inclusivity and ensuring that every artist has an equal opportunity to succeed.

SERVICES AND SOLUTIONS:

1. Music Distribution: We offer a comprehensive distribution platform that enables artists and labels to release their music on all major digital streaming platforms worldwide. Our streamlined process ensures that their music reaches a global audience with ease.

2. Marketing and Promotion: We provide targeted marketing and promotional campaigns tailored to each artist's unique needs. Our team of experienced professionals helps artists build their brand, expand their fanbase, and increase their online presence.

3. Royalty Management: We offer transparent and efficient royalty management services, ensuring that artists receive their fair share of earnings from their music. Our robust reporting system provides artists with detailed insights into their streaming and sales data.

4. Artist Development: We provide personalized artist development programs to help artists hone their skills, enhance their musicality, and refine their overall image. We offer workshops, mentoring, and resources to nurture talent and support long-term growth.

5. Sync Licensing: We facilitate opportunities for artists to license their music for films, TV shows, commercials, and other media projects. Our extensive network of industry contacts helps artists monetize their music beyond traditional streaming platforms.

Mention® Artist Services is committed to revolutionizing the Indian music industry, giving artists and labels the tools they need to succeed on both national and international levels. Join us on this exciting journey as we elevate Indian music to new heights and create a global platform for artistic expression.

SYMBOL CONSTRUCTION

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The Mention® brand symbol was created in the form of sound waves, representing the essence of the brand that is related to the world of music and its sounds. Through this symbol, the brand intends to convey the idea of ​​an immersive and high-quality sound experience to its users. The sound waves also symbolize the brand's ability to adapt to changes and trends in the world of music, always keeping up to date and connected with its target audience.

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The symbol of the Mention® brand was created in the form of sound waves, representing the essence of the brand that is related to the world of music and its sounds. Through this symbol, the brand intends to convey the idea of ​​an immersive and high-quality sound experience for its users. The sound waves also symbolize the brand's ability to adapt to changes and trends in the music world, always staying up-to-date and connected with its target audience.

STAY TUNED - SLOGAN

The Mention® brand slogan "Stay tuned" means "stay tuned" or "stay tuned". The choice of this slogan is justified by the brand's proposal to provide up-to-date information and news about the world of music. The idea is that users of the brand are always in tune and connected with the latest music and trends, hence the choice of the term "stay tuned". In addition, the slogan is also striking and easy to remember, which contributes to building a strong and memorable identity for the brand.