An advertising campaign for the client Kit Kat to promote the concept of taking a break with Kit Kat.
Our chosen target audience are the busy crowd who takes the public transport everyday — be it to school or work. Our solution is to brand a "Kit Kat" bus.
In this fast paced society we live in, stress is practically inevitable. To promote taking a break, our bus will go around the island to help our people destress and brighten up their dull day. Waiting for buses at bus stops will feel like you're lounging on the couch after a long day. Relieve some stress with our stress balls hand rails on the buses, and take a quick energizing nap on the Kit Kat neck cushions.
In this fast paced society we live in, stress is practically inevitable. To promote taking a break, our bus will go around the island to help our people destress and brighten up their dull day. Waiting for buses at bus stops will feel like you're lounging on the couch after a long day. Relieve some stress with our stress balls hand rails on the buses, and take a quick energizing nap on the Kit Kat neck cushions.
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