This project is a proposal for a collection of eyeglasses for the Vogue Eyewear brand.
BRIEFING
Develop a collection based on the following characteristics:
Model: 02 optical + 01 sunglasses collection;
Brand: Vogue Eyewear; Theme: Based on brand concepts + design and fashion trends + market analysis, define a collection theme to develop the products;
Gender: Female;
Material: Plastic front + Free material for temples;
Colors: Present a study for color application;
Develop a collection based on the following characteristics:
Model: 02 optical + 01 sunglasses collection;
Brand: Vogue Eyewear; Theme: Based on brand concepts + design and fashion trends + market analysis, define a collection theme to develop the products;
Gender: Female;
Material: Plastic front + Free material for temples;
Colors: Present a study for color application;
Important: Highlight the brand presence on the product.
Lifestyle
THEMATIC: ESCAPISM
Escapism is considered a macro trend by WGSN, largely due to the pandemic when people had to stay in their homes. After the pandemic, there is a need to go out, try new things, have new experiences, connect with nature, and travel to "exotic" places.
AFRICAN SAVANNAH
Fashion Shows
Trends
Competitors
Generation of alternatives:
Form study // Rectangular Oversized
Generation of alternatives:
Color and Texture Study
Generation of alternatives
Generation of alternatives
Frame in bio-acetate
Metal details
Flexible hinges
Metal details
Flexible hinges
Chromatic Variation
Technical Specification
Frame in bio-acetate
Metal details
Flexible hinges
Metal details
Flexible hinges
Chromatic Variation
Technical Specification
Frame in bio-acetate
Metal details
Flexible hinges
Metal details
Flexible hinges
Chromatic Variation
Technical Specification
Frame in bio-acetate
Metal details
Flexible hinges
Metal details
Flexible hinges
Chromatic Variation
Technical Specification
Tools used:
SolidWorks // 3D modeling and technical drawing
3ds Max // Polygonal modeling, UV unwrapping, texturing, and scene assembly
Keyshot // Product rendering
Corona Renderer // Scene rendering
Photoshop // Post-production of renders
Illustrator // Finalization of technical drawings and presentations
3ds Max // Polygonal modeling, UV unwrapping, texturing, and scene assembly
Keyshot // Product rendering
Corona Renderer // Scene rendering
Photoshop // Post-production of renders
Illustrator // Finalization of technical drawings and presentations
Thanks!
