Brand Identity: Food 4 Thought
In this project, I worked with Judy Kaczorowski, Brady Smith, and Savannah Cooper to create several pieces which included a logo, social media visuals, brand guide, brochure, and merchandise for the client, Food 4 Thought. It is a local non-profit organization with a mission to provide housing, nutrition, job training, and mental health services for people in Anne Arundel County.
Judy created the logo to represent Food 4 Thought's mission to support the local community by including visuals of people and volunteers. Our group chose to use my color palette because of it's range of bright/warm colors that appear friendly towards the audience. In addition to the brochure, these are pages from the brand guide which were made by Brady.
I made these social media posts to highlight key information about the client's services and establish consistency of the brand's colors, visuals, services, and diversity. The design is meant to encourage the viewer to scroll through to see where the photographs will lead. Judy, Savannah, and I worked together to design merchandise items.
