Corporate gift for our clients on New Year 2014 – the year of the horse.
The idea is based on Russian ideomatic expressions about horses. The giftbox with the company branding includes a cup holder for coffee takeaways and a flat cardboard “сoffee cup” as a gift card with best wishes. This warm gift lets you enjoy a hot coffee without burning your fingers and sure makes you smile! Each сup holder visualizes an expression.
"Don't look at a given horse's teeth!"
"Who's there? A horse in a coat!"
"Horses in apples, apples in horses"
"A horse, a horse! Half of my kingdom for a horse!"
"A spherical horse in vacuum"
The wish on the back says “Be shoed in the New year!", which means "be well grounded" in Russian. Flat cardboard “сoffee cup” with a cup holder can be also used as a Christmas decoration.
Art Director - Оksana Kudryavtseva
Copywright - Artem Moreyno
Designer - Maria Pershina & Oksana Kudryavtseva
