I took a contemporary art approach to inspire conscious shopping among our target audience. Meola, a brand committed to sustainability and ethical practices, sought to create a unique and engaging experience that would empower consumers to make conscious choices while enjoying their shopping journey.

Understanding the transformative power of art, I conceptualized an art that seamlessly blended the world of contemporary art with Meola's brand values. By leveraging visual storytelling and innovative design elements, we aimed to create an emotional connection with our audience, evoking a sense of curiosity, discovery, and mindfulness.

As a creative professional, I remain dedicated to leveraging the power of art to promote conscious shopping and contribute to a more sustainable future.