Storycode was engaged by Sotheby’s International Realty to reimagine their DPS sales enablement app from the ground up. The purpose of the app is to demonstrate the strength of the Sotheby’s brand, the reach of their global media partnerships and the support of their worldwide agent network. The SIR Anthology app needed to deliver a native iOS 7 app look and feel, breaking free of the page swipe navigation that carried over from their printed catalogues.
 
Storycode identified key priorities with Sotheby’s and developed our UX and design from multiple user scenario and personas. We also surfaced dynamic content that is now pushed into a public facing homepage containing live feeds for featured stories, featured listings and a social media hub powered by our sister company Postano. In addition, we leveraged DPS to create and distribute localized versions of the content in additional languages.