BLÆST - Spring/Fall 2023


BLÆST - SPRING/FALL 2023

Norwegian fashion brand BLÆST contacted Bolder to collaborate on 2023 seasonal campaign assets. Promoting their technical outerwear and its high performance fabrics.
Communicating the essential and fundamental qualities of function-forward garments was the aim - WATERPROOF. WINDPROOF. LIGHTWEIGHT. BREATHABLE.

Styling, design aesthetic and finish of the fully CGI scenes built to reflect the Scandinavian label’s fashion focused, minimalistic and sustainably crafted collection.
Neutral hues and simple, naturalistic settings fit with the brand’s vibe, with calm, refined animations/simulations and lighting focusing on the core messaging. Combining softness with durability and nature with subtle urban tones.

For more information or new business enquiries, please reach out to tim@boldercreative.co.uk

RND

Credits
 
Client - BLÆST
Production - Bolder Creative
CD / Director - David Farquharson
Producer - Sophia Lengui
CGI & Post Production - Bolder Creative
Art Direction - Nacho Miró
Motion Design - Ryno Eksteen, Nacho Miró, Callum Round, Gareth Bowen, Pete Richards.
Sound Design - Bolder Creative
BLÆST - Spring/Fall 2023
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