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The Franklin Boutique Hotel

Branding
The Franklin Boutique Hotel
Unique feel with a premium finish.
The Franklin Hotel: pub downstairs, accommodation upstairs. The pub had been beautifully reinvented, but the accommodation still felt tired and old. We gave it a wake-up call.

Everything we designed focused on reflecting the venue’s urban edge – from a logotype with a stencilled condensed type, to a dark colour palette with bright yellow contrast and uncoated stocks embellished with white foils and edge colours. Each room is unique, but equally premium.
The Franklin Boutique Hotel
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The Franklin Boutique Hotel

The Franklin Hotel is situated in the heart of Adelaide. After successfully reinventing the pub the team saw a need to address the tired accommod Read More

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