The Big Hit has been developed by England Squash & Racketball to promote squash and racketball to new markets predominately in the 18-35 age group.
ESR asked us to create a modern and engaging identity and bespoke CMS website that demonstrated ‘The Big Hit’ was aimed outside their traditional market. We created a number of logo treatments representing the campaign and websites various offerings and developed a bespoke typeface that features on online and offline materials.
Visit www.thebighit.net for more.