Select - Rebranding
A new starting point, a new visual identity
A new starting point, a new visual identity
Ooh my brand! was engaged by Select Company to work on a project aimed at fine-tuning their existing logo and conducting a Brand Refresh for their visual identity.
The goal of this project was to make Select Company look more modern and digital, and to help them compete more effectively in the market.
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Select is a leading retailer in Egypt that specialises in providing the latest consumer electronics and home solutions.
With 15 stores in Cairo and Alexandria, Select offers a premium purchasing experience and exceptional customer service to its customers.
The company has built a strong reputation for keeping up with the latest trends in the industry and providing customers with access to the latest products as soon as they are available.
With 15 stores in Cairo and Alexandria, Select offers a premium purchasing experience and exceptional customer service to its customers.
The company has built a strong reputation for keeping up with the latest trends in the industry and providing customers with access to the latest products as soon as they are available.
