Background:
Helen's Daughters is an Eastern-Caribbean based NGO designed to promote the economic empowerment of rural women in agriculture, through social change. It provides mentorship, access to high-value markets and micro-investments among other things, to under-supported and unappreciated women in the agricultural industry.
Challenges:
In October 2022, the organisation launched a major rebrand to take it to the next step on its journey in creating more opportunities, and becoming a stronger advocate for women in agriculture. The annual report therefore, needed to be an expression of the vibrant and energetic theme established in its new brand, while feeling authentic, fluid and an easy read.
Client: Helen's Daughters
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Credits:
Content Writer & Data Analyst: Anastasia Gaisenok
Art Director & Editorial Designer: Sherlan Gittens
Content Writer: Keithlin Caroo
Finance Auditor: Kelsy Renee
Volunteer Writers & Editors:
Nelcia Charlemagne
Claudia Mc Dowell
Photography By:
Allen Chery
Claudia Mc Dowell (Volunteer)
