Unique Taste & Goodwill:
Tarihi Sultanahmet Koftecisi
In the food and beverage industry, labor, hospitality, and honesty, in short "goodwill", are as important as product quality for a brand to have longevity.
In the ad we prepared for Tarihi Sultanahmet Köftecisi, one of Turkey's oldest businesses with a 103-year history, we focused on the brand's founding values.
In the campaign, which we prepared based on the true story of the business's founder Mehmet Seracettin Efendi, we brought to life a heartwarming anecdote of Seracettin Efendi, who was also an orphan.
Enjoy!
Agency: HaritaMetod
Creative Director: Ervin Esen Copywriter: Esra Çankaya Art Director: İdil Özçelik Storyboard: Ümit Yanılmaz
Production Company: Aniverse
Creative Director: Ahmet İltas Animation Director: Selahattin İltaş Art Director: Nurullah Öztürk Producer: Uğur Egemen İres Project Coordinator: Merve Yasak Animation: Selahattin İltaş, Erhan Gezen, Barış İltaş, Doğukan Kuru, Muhammet Ali Doğan, Recep Akın, Emre Yaratıkol Design: Nurullah Öztürk, Duygu Cansın, Aytac Işıldar Character Design: Nurullah Öztürk, Aytac Işıldar, Eren Akdede Editing and Compositing: Selahattin İltaş Music: Mehmet Can Erdoğan Sound Design: Tuğrul Gültepe