GATAS FRUKT & BÆRPRESSERI
Branding, Identity
"An entrepreneur wants to start a new business, located in my town. The premises is not approved for serving,
and it is located at ground floor. The entrepreneur needs help to come up with an idea and a concept who fits the venue.
The concept should offer two different activities, products or anything else of choice. The business needs a name, logo
and six different identity carriers or products of branding."
Fictional assignment.
GATAS FRUKT & BÆRPRESSERI
GATAS frukt & bærpresseri - will provide excellent products of high quality and without artificial additives.
Give visitors a unique experience and opportunity to make juice and other product with fruit/berries from
their own garden. Gatas also offers a range of organic dry goods from local manufacturers.
GATAS should be a place where you feel welcome, with a friendly atmosphere,
a place with a lot of knowledge and high quality products. While there is a focus on traditions
and ancient crafts, the premises and products should have a stylish and timeless visual design.
GATAS wants to show younger generations how to use and exploit all the
food around us, and at the same time take care of the environment and nature.
Preserving traditions by using old recipes and old crafts which continued in production methods
Brochyre
Bottle and labels
Flour and seed packaging
Giveaways - Smal bottle and brochyre
Cards with recipes
