In collaboration with Starhub Singapore, this project was conceived as a way for the brand to explore the possibilities offered by an augmented reality app. This app would help maintain a good relationship with its customers, and to increase the amount of potential touchpoints in the customer's journey. 
The b2b business model would allow Starhub to pair up with various enterprises to provide a fun and entertaining experience in redeeming rewards for customers in different areas.
Augmented reality tokens would be hidden in various locales creating a 'scavenger hunt' of sorts, and fostering a community of like-minded individuals who would then engage with the brand and its partners.
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This concept was developed in collaboration with Starhub Singapore which was interested in the possibilities offered by an augmented reality app Read More

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