noodini is a fictional pasta manufacturer that produces pasta and sauces with magical taste, according to traditional Italian recipes. I had a lot of fun by creating a multimedia branding for the company, from 2D to 3D.
I combined bold colours and geometric fonts to create a modern and playful branding. The letter »n« of the logo is based on abstract pasta shapes and also gets involved as a storytelling element in the 3D animation.
Each pasta is produced in a bronze mold and made
with love – from pasta lovers to pasta lovers 🤍