Brief: Restyling of the existing price-board with a funny new design and innovative approach. The price-board will be displayed in every location that offers Algida frozen ice-creams throughout Italy.

Specifications: Algida's (Wall's) is a United Kingdom-originated food brand covering, owned by Unilever. Wall's itself is now core to Unilever's Heartbrand global ice cream business, used currently worldwide.

Concept: The ice-cream playful house.
Techniques: Illustrator CS6, Photoshop CS6.
Commitment: Concept, Art Direction, Graphic Design, Illustration.

Client: Unilever