VDL Cover Stain Perfecting Cushion
We designed the Cover-stain Perfecting Cushion, a new product of VDL's best-selling Perfecting Line.
The biggest strength of the Perfecting Lasting Line is its moist applicability and strong retention.
We tried to convey these strengths metaphorically and make the feeling of a smooth foundation
The biggest strength of the Perfecting Lasting Line is its moist applicability and strong retention.
We tried to convey these strengths metaphorically and make the feeling of a smooth foundation
overflowing as a design point.
This point makes the edge of the cushion container shine and makes the product more dramatic.
It also changed the existing VDL's logo play method to incorporate a bold-sized vertical type layout and strengthen
This point makes the edge of the cushion container shine and makes the product more dramatic.
It also changed the existing VDL's logo play method to incorporate a bold-sized vertical type layout and strengthen
the modern and sophisticated brand image of VDL in a new way.
ONLY THE ESSENTIALS
Creative Director : DK
Project Leader : Hyewon Choi
Product Design : Hyewon Choi . Bohyeon Kim
Design Ideation : Soonman Kwon . Ikhyeon Kim . Junha Kahm .Youjin Song . Lieun Kim
