Nocord. Tools for every day
Nocord is a brand selling simple, easy-to-use, and highly functional tools. Instead of adding superfluous tech or features, it focuses on
what's most important: functionality.
The brand idea shines through the tool design and packaging, with maximal minimalism, neutral colors, and no extras or visual noise. The design is muted and free of information you don't need.
Instead of wasting time trying to figure out all the ins and outs, you just pull out the tool, turn it on, get the job done, and turn it off.
A brand that's the neighbor across the hall
Nocord is all about utility, modernity, and humanity. Like the best kind of neighbor, it's simple and there when you need it. It's attentive, and it's happy to lend a helping hand without smirking when you're not sure about something some people might find obvious.
We're direct and convincing because we're deeply familiar with what we're talking about. We understand needs and challenges, picking out what inexperienced eyes might miss.
Design director— Anna Bolshakova
Designer — Roman Volkov
Senior producer — Galina Volynets
Production group head — Sasha Yaskevich
Senior copywriter — Konstantin Kovalenko
3D/Motion designer — Ekaterina Grebenyuk
Typedesign — Nikita Sapozhkov
Photography — Vanya Knyazev
Client:
Art director — Masha Brish
Senior producer — Alina Monakhova
Head of division private label, DIY and home — Yura Kovalev
