Visual Identity
MD3 STUDIO identity was a new logo design, communication channels and graphic materials to publicize the brand.
The new MD3 STUDIO logo gets its inspiration from the brands - Mediatree and MD3.
The MD3 typeface has three weights: light, regular and bold. It is a typeface family without a serif, for use either in print or on the web and has geometric characteristics and a contemporary aspect.
For instance, the inspiration of the MD3 brand is the words starting with the letter D - Digital, Development and Design, which convey our daily routine as a team.
We created a modern identity through digital icons with geometric components based on the web code - 0, 1 and <.
Our font has some specific details, such as in number three, we discreetly placed the mathematical symbol "greater than" to inspire the brand personality traits.
MD3 STUDIO's brand identity uses a red colour, based on one of the colours of the company Mediatree, which is composed of the colours red, blue and green.
On the other hand, the MD3 brand identity colour is blue.
STUDIO also designed posters, business cards, postcards, flyers, and a tote bag (offered at events and to customers) to publicise the company at fairs, events and paper-based advertising.
Website STUDIO
Intending to publicize the brand's digital services, STUDIO has a new website, where projects and animations (for example, the mouse button) work as a trump card for disseminating our work to potential clients.
The website has a clean and sober look, highlighting the homepage, where we can see the different projects. You will find projects in the areas of web, graphic design and digital marketing.
On the menu, you will find the Studio information, all team collaborators, contacts and the blog - O Cordel.
As a brand well-known nationally and internationally, the website is also available in English and French and is associated with the social networks - Instagram, Facebook, LinkedIn and Behance.
