Social Media Design Trends of 2022
Editorial Content Marketing Campaign
Goals:
An editorial marketing campaign reporting on the top 10 visual themes shaping the social media landscape in 2022. The goal for this campaign is to drive traffic to the blog, drive sign ups, and to help position Later as experts on all things social media, and to help our users stay on top of these trends.
An editorial marketing campaign reporting on the top 10 visual themes shaping the social media landscape in 2022. The goal for this campaign is to drive traffic to the blog, drive sign ups, and to help position Later as experts on all things social media, and to help our users stay on top of these trends.
Outcome:
I collaborated with the Content writer to outline the top 10 visual trends at the time and I sourced and collated all the artwork featured in the report.
Each trend was represented using a collage style graphic showcasing artwork from brands, design studios, freelance designers and artists etc. The report was marketed using social media posts, featured in our weekly newsletter and showcased on our blog.
I collaborated with the Content writer to outline the top 10 visual trends at the time and I sourced and collated all the artwork featured in the report.
Each trend was represented using a collage style graphic showcasing artwork from brands, design studios, freelance designers and artists etc. The report was marketed using social media posts, featured in our weekly newsletter and showcased on our blog.
Credits
Art Direction: Bianca Chubb
Copy: Jillian Warren
Organisation: Later, 2022
Organisation: Later, 2022
