BEATSBOX
Loudspeaker design for Beats handphone user
Peripheral product designs for Beats company
Member Amy Chow, Yan Chan
Year 2017
Project type Industrial design
Background
Beats has created a family of premium consumer headphones, earphones, and speakers. Listening to music with the beats headphone allows you to enjoy endless possibilities of superior sound entertainment. As Beats bring excitement in listening to music, there will be a market for it. The first idea we came up with is a loudspeaker.
Characteristics of brand
Fashionable, Efficient, Durable, Stylish, Innovative, Professional
Target User
This product target music lovers especially the beats product fans. There are beatboxers, singers, stage directors and music producers who also recommend it. They use the headphones to guide their singing in order to sing correctly.
Concept
Beatsbox is a handsfree loudspeaker clip on the headphone. The elastic clip is convenient to enlarge and fix on the headphone by one hand. There are two functions of the product: speaker and microphone. User can sing loudly while listening to music and also communicate with the stage director.
Function
Beatsbox is a hands-free loudspeaker clip on the headphone. The elastic clip is convenient to enlarge and fix on the headphone by one hand. There are two functions of the product: speaker and microphone. Users can sing loudly while listening to music and also communicate with the stage director.
Play Music
Singers can hear the music when they are playing beatbox which can help them to follow the beat accurately.
In-ear Monitor
Singers can hear a personal mix of vocals and stage instrumentation for live performance. Therefore, it can help singers to amplify their voices so they can better hear how they sound. In addition to staying in tune, in-ear earphones help singers ensure they are staying in rhythm with the music by transmitting the sounds of the musical instruments.
Communication
Receive communication update from stage director and music producers during their shows.
Ear Protection
When singers are performing on stage or street, loud music, cheering, crowd and
background vocals affect singer performance. The loudspeaker can protect their ear without being exposed to dangerous levels of noise.
Extendable arm Speaker and microphone
Elastic Clip
Packaging Design
After resized the original Beats packaging cuttings, the new speaker packaging is narrower.
Multiple Layers
Exhibition
The product was exhibited in the summer of 2018 at the podium of the School of design of HKPolyU.
