A CAMPAIGN TO SHOW THAT PLAYING CAN ALSO CHANGE THE WORLD
ALDI this Christmas claims the true role of a good toy in the lives of children:
The key piece that helps them imagine a better world.
The key piece that helps them imagine a better world.
We welcome the first generation of change.
Agency: DDB Barcelona
Client: ALDI Spain
BRONZE | PREMIOS EFICACIA - Best tactical campaign
Design and Art Direction
Creative Director: Carla Papiol
Creative Director: Carla Papiol