Mamma Cocca
Brand Identity
The Client
Mamma Cocca is a farm that has focused on mothers and their children, producing natural eggs for growth with Omega-3.
The Objective
Designing a timeless brand system that reflects the same authenticity, joy and attention to the environment that distinguishes the company.
The Outcome/solution
First of all, we worked on the logo to create something that looked like it was made by a child and therefore helped mothers notice and recognize the brand, as well as distinguish it from competitors.
Then, following the same tone-of-voice, we designed the leaflet and packaging for the eggs, creating a series of funny illustrations that also made the website and communication on social networks very playful.
Year 2022
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