Started working on this account 1 year ago and client was struggling with sales and ACoS and TACoS was not in control and hired as a Brand Manager to Low down the ACoS and to make the profit
Strategies I Applied:
1. Improved the Listing (Images & Content)
2. Did the complete Market analysis
3. Detailed Keyword Research
4. Cut Down the bleeders (Keywords not performing well)
5. Found the gap keywords and ranked on them
6. Increase Organic sales
