Since its creation, the E.Leclerc Movement has been fighting so that all French people can have access to a better quality of life. Its battles have long gone beyond food shopping to obtain, among other things, the liberalisation of petrol prices or an offer of health products (parapharmacy and optics).
In a context of profound changes in consumption patterns, the French are increasingly torn between the "desire for something better" and the reality of their wallet. It is with this in mind that the E.Leclerc Movement, together with BETC, is reaffirming its mission around a strong promise: to defend anything that matters to you.
Agence : BETC I ECD : Olivier Apers I DC : Éric Astorgue & Martin Rocaboy I CR: Olivier Deltour & Olivier Couradjut
DA : Guillaume Fouqueré & Jean-Chrsitophe Saurel I Photographe : Andrew Myers
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