From creative ideation to an LA-based shooting and post-production, we partnered with director Alexandra Gavillet to create a campaign for one of Urban Decay's best-selling products, the All Nighter Setting Spray.
The campaign consisted in creating three TikTok-native 15s hero videos to highlight ANSS’s main feature: 16-hour flawless makeup against smudge, water and transfer.
The campaign consisted in creating three TikTok-native 15s hero videos to highlight ANSS’s main feature: 16-hour flawless makeup against smudge, water and transfer.
And some stills shot on set.